WHY WEST AFRICA
A new source that stacks up on cost, speed and duty
Brands are de risking their reliance on Asia. West Africa is the destination that makes commercial sense, not just ethical sense
1.
DUTY FREE ADVANTAGE
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Up to a 32% landed cost advantage into the USA under AGOA.
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Duty free into the US under AGOA (a 15 to 32% advantage)
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Up to 12% into the EU
2.
SPEED TO MARKET
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30 days by sea to the US (NY/Savannah)
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12-20 days to UK / Europe
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Quick access to major ports (within 50km of factories)
3.
COMPETITIVE AND STABLE COSTS
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A low cost of living versus Asia
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Strong record of political and economic stability
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Solar powered factory leading to reliable power supply
4.
VERTICAL INTEGRATION
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Nearby mill in Benin offers cotton dominant fabrics (single jersey, pique, French terry, fleece) with 4-week bulk lead time and 2-week transit time, allowing PO to ex factory timeline of ~10 weeks
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Broad ability to import any material from around the world duty-free for production in Ghana
CERTIFIED. COMMITTED. BEYOND COMPLIANCE
5.
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Our own factory is WRAP Gold, Sedex and Higg approved
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A people-first mindset, genuinely committed to empowering their workers, not just passing an audit.
6.
WORFORCE OF THE FUTURE
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An English-speaking workforce you can scale with. English is Ghana's official language, so none of the translation friction common elsewhere in the region.
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And with Africa's workforce set to be the world's largest by 2050, labour availability supports growth rather than capping it.