Our team comes from around the world, bringing their expertise and passion for ethical manufacturing to EAA’s work. Prior to joining EAA our team worked with brands such as ASOS, GAP, George, M&S, and Levi’s.

Keren Pybus

CEO and Co Founder


As Co-founder and CEO of Ethical Apparel Africa, Keren brings over 20 years of experience in sourcing, merchandising, and retail operations. Her passion for ethical manufacturing drove her to start the business with Paloma to develop a model that proves that living wages and worker empowerment are not mutually exclusive with cost-competitive product and profit.  Keren has worked all over the world including living in Bangladesh for 3 years, setting up and running the George sourcing office. She has worked with both large retailers such as Walmart UK/South Africa and with small scale artisan suppliers. She is based in London, speaking frequently at conferences and developing the EAA strategy and international networks.

Paloma Schackert (née Pineda)

COO and Co Founder


Paloma’s drive to create tangible impact through business led her to found EAA with Keren in 2015. As a management consultant at Bain & Company, Paloma focused on process optimization, organizational restructuring, and growth strategy for multi-billion-dollar companies. Prior to Bain, her work in monitoring & evaluation for international NGOs in West Africa and India gave her a firm belief in the power of job creation for women. She is thrilled to contribute to building a sustainable industry in West Africa, unlocking its potential to become a world-class manufacturing hub. From her base in New York and West Africa Paloma oversees implementation of the EAA Operating Model while traveling frequently to develop partnerships.

Pauline Watine

Social Impact and HR Director

Pauline has over 10 years experience in international development across West Africa, India and France including working with the ILO, Oxfam, Freedom from Hunger and myAgro. She is passionate about building the capacity of our partner factories and their workers to create sustainable jobs at scale. Pauline is based in France with frequent travel to West Africa where she develops, oversees and is accountable for EAA's social compliance, programs M&E, talent recruitment and development.

Carly Beischer

Sales and Partnerships Director


Carly joined EAA after over 10 years’ working in product development, sourcing and supply chain management. Her experience includes running her own fashion brand and working with suppliers to manufacture for the UK high street.  From her base in the UK she leads the West African Sales and Brand Partnership team to develop long-term mutually beneficial relationships between factories and brands. As an advocate of collaboration and innovation she is excited every day to be working for EAA where business is being used as catalyst for lasting change.

Paul Allen

Technical Director


Paul joined EAA as its mission and model embodied his passion for transparency, honesty, integrity, and social responsibility. He is passionate about developing local talent to realise their potential. He brings with him over 40 years of experience in the industry, including 15 years’ managing manufacturing and sourcing operations for Levi’s. Paul has worked across more than 15 countries in diverse roles, from starting operations in a new manufacturing region to implementing new Lean systems to drive efficiency improvements.  Paul is based in Ghana where he manages the technical team and EAA’s factory partnerships.

Dinuka Wickramanayake

Business Development Director


Dinuka brings with about 20 years of valuable experience in the industry, including over 10 years managing sourcing and product developments for L-Brands. Dinuka was part of Victoria’s Secret’s first ever overseas store opening team in London. He has worked across 6 countries in diverse roles, from product developments & sourcing to retail. Dinuka is passionate about business developments and supply chain platform creations. He is based in Ghana where he manages the accounts team and lead business developments

Zeinah Zeadally-Rughoobur

Senior Partnerships Manager


Zeinah brings to EAA 8 years’ experience in risk assessment, sourcing, product development, and critical path management gained from working at a leading factory in Mauritius. She also specialises in supply chain management and logistics processes. Zeinah shares EAA’s vision for developing ethical businesses that produce quality product while ensuring workers are respected. This combined with the challenge of a new environment led her to Benin, where she manages sourcing and account management for EAA clients.

Aasif Ruhomaun

Senior Technical Manager


Aasif brings over 25 years of garment manufacturing experience to EAA gained from developing product and managing production for large, international retailers plus running his own factory in Mauritius.  He is a particular expert in pattern development, product engineering and planning systems. He is passionate about passing his skills to to local employees so all workers within the factory, regardless of their level, are able to progress in their careers and improve their earning potential.   

Florence Yarney

Operations Manager

Florence has over 13 years of varied experience in Operation management, Accounting, Procurement and Administration across corporate and international development organizations including GIZ. She loves the genuine spirit of cooperation and shared goals at EAA, which contribute to always satisfying our partners. Florence's knowledge and experience enables us to provide our clients with strong logistics support. She manages finances and accounting, and handles local procurement.

Shabber Golam

Raw Materials Sourcing Manager

Shabber brings more than 10 years of experience in fashion forecasting, product development, production and retail merchandising for an end to end supply chain management. Shabber is a passionate professional who particlarly likes working in challenging and fast paced environments.  Shabber is based in Ghana and is supporting all EAA teams in raw materials sourcing and logistics

Cássia Yuriko Suguinoshita

Brand Partnerships Manager


Cássia comes from Brazil with 7 years of experience in Marketing and Commercial Planning. Cássia has been working on ethical garment production in India and has run her own fashion brand in Brazil. She holds a Post-grad in Social Innovation Management and is passionate about using business to solve social problems. Cássia contributes to EAA's mission as the link between our brand and factory partners focusing on critical path management and communications.

Govinda Jirel

Technical Manager

Govinda brings over 22 years of garment manufacturing experience to EAA gained from developing products and managing production for large, international retailers in addition to running his own factory in Nepal. Govinda is an expert in not only Production and Quality control management  but also in Pattern development including both manual and digital patterns making. Govinda is passionate about building the capacity of all workers regardless of their initial level, in order for them progress in their careers and improve their earning potential.

Marvin Osei Tutu

Operations Associate


Marvin is a dynamic and goal oriented young professional experienced in administration and operations. As the Operations Associate, Marvin is supporting the EAA teams in operations, logistics management system analysis, strategic planning and supplier and partners relationships and negotiations. Marvin is particularly passionnate by the growth of the apparel industry in Africa and proud to contribute to it.

Daniella Marilyn Osei

Brand Partnerships Associate

Daniella is a people-focused person who joyfully brings her experience in Finance and IT to EAA. Daniella is creative and results oriented and likes shaping tools and processes to make it more efficient. In her spare time, she enjoys making her own clothes. Daniella is based in Ghana where she works on orders and critical path management, sample development, inventory and logistics. She is eager to support Ethical Apparel Africa to achieve their mission and vision.

Hanitra Randriamandratoson

Industrial Engineer


Hanitra brings over 15 years of knowledge from manufacturing in Madagascar.  She has particular experience in work study and lean manufacturing.  Hanitra is based in Benin and is passionate about working with the Benin team to improve systems and reduce waste.  She loves to also learn from others in order to extend her own knowledge and grow together.

Justin Hendrix

Strategy & Partnerships Consultant


Justin is a Bain & Company management consultant and current MBA candidate at Northwestern University's Kellogg School of Management, passionate about the intersection between business and social impact. Inspired by EAA's vision, Justin works with EAA part-time to engage in and drive projects related to public-private partnership, technical capacity building, due diligence and cotton supply chain integration.




The below individuals have been instrumental advisers to EAA on our journey so far. 











John Connors


John plays a key role advising EAA on growth strategy, leveraging his experience in investment, finance, and business operations.


John is a managing partner at Ignition, which he joined in 2005 following a distinguished career as a software-industry executive. John spent sixteen years at Microsoft in several high-level, strategic roles including serving as the company’s Chief Financial Officer and Chief Information Officer. John is currently a member of several boards of directors including Nike, Splunk, and FIREapps. John was named to the 2013 Forbes Midas List, a ranking of the world’s top venture capital investors, and to Business Insider’s 2013 list of top enterprise technology VCs.











Reggie Brown


Reggie serves as a Financial Advisor to growing companies, supporting businesses to operate profitably and prepare for possible acquisition. His corporate expertise includes SEC reporting, financial planning, business development and M&A.


Reggie previously served as Microsoft's first senior finance executive of their emerging digital media group, building the analytical backbone for ventures such as Expendia and MSNBC. He has held diverse roles in high growth organizations including as CEO and CFO of two successful digital media startups. Reggie was recently named to the Board of Beneficial Saving Bank, a $1 billion community bank in Oakland, CA. In keeping with his passion for supporting education, he also serves as Vice Chair of the Ashesi University Foundation in Ghana and as Board Chair of Rainier Scholars in Seattle.











Anna Ellis


Anna advises EAA on brand partnerships and strategy, leveraging her long career in the industry and her passion for growing industry in her home country Ghana.


Anna’s 20+ years of experience in the clothing industry has spanned retail, wholesale, supply and manufacture.  Beginning her career in merchandising at Debenhams, she later focused on the supplier side, managing accounts of major high street retailers before moving to New York and overseeing multi-million dollar production for international brands including Ralph Lauren, Calvin Klein and the Gap.











Alan Kirk


Alan brings to EAA deep expertise in global sourcing strategy development and execution.


Alan Kirk is a veteran of the Apparel and Footwear Industry. Originally from Scotland, Alan has spent the past three decades working in Product Development and Global Sourcing for large UK and US companies. Alan knows how to build brands, develop quality product and source all kinds of product for the best value worldwide. Alan is currently CEO of a US-based Global Sourcing and Product Development Company based in Seattle WA. Prior to this he has worked for Mast Industries (sourcing division of The Limited Inc), Lands’ End, Eddie Bauer, Filson and The Billabong Group.









Jan Forest


Jan provides invaluable guidance to EAA in the realm of customs and international trade law.


Jan has over 35 years of experience as a customs lawyer, working for the US government, in private practice, and as a consultant in developing countries. She has worked all over the world on issues such as trade capacity building, WTO compliance, trade policy reform, and customs reform. She specialises in areas such as rules of origin, customs valuation, classification, sanctions, textile quotas, and trade legislation. Most recently Jan has focused on working with companies in Africa to determine eligibility for duty-free treatment under the African Growth and Opportunity Act.






Doroteya Vladimirova


Doroteya brings to EAA expertise in cutting-edge research on business model innovation and circular economy.  


Doroteya is a sustainability innovation theorist at the Institute for Manufacturing (IfM), University of Cambridge; business sustainability advisor and academic entrepreneur. She leads research on value creation and new business models for a sustainable future. Her work bridges the gap between research and practice, and compresses a decade of analysis and study into profound, usable tools. Doroteya mentors social entrepreneurs and advises leading global businesses on their transition towards impact business models.








Auret Van Heerden


Auret founded the Swiss consulting company Equiception in 2014. It provides consulting and training services on all aspects of sustainable value chains, including investment zones, human resource development & management, labor relations, and social plus environmental sustainability. He has public and private sector clients in many industries including apparel and footwear.  He also teaches on a number of Exec Ed programs.
Before that Auret was the President and CEO of the Fair Labor Association in Washington DC from June 2001 to December 2013. From 1996 to 2001 he was responsible for the Special Action Programme on Social and Labor Issues in EPZs at the  ILO in Geneva.


His 40 years of experience in value chains in different sectors and countries equips him to advise public and private sector clients plus
engage with stakeholders to build partnerships and alliances.



For career-related queries, please see our careers page for job details or contact talent@ethicalapparelafrica.com

© 2018 EAA